
The Fake Referral Trap: Why Astroturfing in Facebook Groups Is Killing Your Business
If you’ve been around marketing long enough, you’ve seen…

The Death of “Live, Work, Play” And Why Using It Today Signals a Lack of Imagination
At some point, “live, work, play” meant something.
It represented…

What The Warriors Teaches Us About Marketing, Narrative Control, and Why Truth Is Optional
Most people remember The Warriors for the face paint, the gangs,…

The Ugly Car Color Lesson: Why Your Customers Don’t Think Like You Do
I’ll admit it.
Every once in a while, I see a car on the…

The Most Ignored Marketing Moment in Ecommerce Is Also the Most Profitable
Every ecommerce founder obsesses over acquisition. They tweak…

Buying Dinner and Buying Products: The Strange Social Choreography of Human Decision Making
There is a quiet ritual most of us participate in when the check…

What Cruise Ships Reveal About Human Behavior and How We Apply It at GRIP.D
At GRIP.D, we design environments that affect how people experience…

GRIP.D’s Simple 4-Step Path to Marketing Clarity
Feeling like your marketing efforts are all over the place? Throwing…

Why Spotify Advertising Could Be Your Brand’s Next Game-Changer
Digital marketing is always changing, and finding the right platform…

Why “Get the Compensation You Deserve” Is the Laziest Slogan in Legal Marketing
Picture this: You’re scrolling through Facebook or watching…


